Efficiency Agent

Find wasted spend before the next budget review.

Find spend with no path to return, review the evidence, and approve the clean-up.

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Live product workflowCreative analytics

Dashboards/Video Fatigue Tracker

3 accounts Jul 8 - Jul 21 Updated 8 min ago

Video Fatigue Tracker

Hook rate, hold rate, CTR, CPM, and the creatives behind each change

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Move from the leak to the exact clean-up.

Catch leaks before they compound.

Search terms, fatigued creative, broken audiences, and inefficient placements stay under continuous review.

Agent workspace/Waste audit

Find spend we can stop today without slowing growth.

Thinking across your account…

Message GoMarble…

GoMarble can make mistakes. Verify important details.

Review a fix list, not another alert.

Open the leaking line, inspect the cost and cause, then approve the precise exclusion, pause, or reallocation.

Illustrative efficiency signal$6.1K

Spend has no credible path back to target.

SearchLow-intent terms are consuming spend.

CreativeThree fatigued ads remain active.

Clean-upExclude, pause, and consolidate the exact leaks.

Every leak keeps its cost and cause attached.

Search terms, audiences, and fatigued ads are traced to the precise clean-up they require.

See the leakOpen the exact query, placement, ad, audience, or campaign responsible for the spend.

See the costMeasure how much has been spent and how the line compares with your target or baseline.

See the fixReview the precise exclusion, pause, or budget change and its expected effect.

Meta and Google Ads efficiency data

Run an efficiency check.

Run one leak check or keep the Efficiency Agent watching the account.

Task

Budget Leak Check

Find the campaigns, terms, and placements that no longer earn their spend.

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Task

Audit my Meta Ads

Rank the account fixes most likely to return performance to target.

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Agent

Creative Fatigue Monitor

Catch declining ads before fatigue turns into another week of waste.

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Connect each leak to a controlled fix.

Connect the live account and creative evidence to the controls required for each fix.

Products behind the work

GoMarble AgentsKeep the efficiency agent watching between account reviews.Creative analyticsSeparate creative fatigue from a wider media problem.DashboardsTrack the account after each approved fix.Agent governanceControl the actions the agent can prepare or take.

Give the next job to

Performance Analyst AgentTrace the wider account change behind the leak.Budget Pacing AgentMove recovered spend toward real headroom.Creative Analyst AgentFind the fatigued pattern creating the waste.

FAQ

Questions teams ask before they start.

How does GoMarble distinguish waste from a test?

It uses the learning window, minimum spend, campaign purpose, target, and exceptions your team defines.

What kinds of waste can the agent find?

It can surface inefficient search terms, placements, audiences, stale creatives, duplicated targeting, and campaigns with no credible route back to target.

Can it make exclusions and pauses?

Yes, within your permissions. Keep those actions behind approval or pre-approve a narrow set of fixes.

Will I see why an item was flagged?

Yes. Every item keeps the affected spend, account evidence, and proposed fix together.

Catch the next leak before it reaches the budget review.

Let the Efficiency Agent keep watch and propose fixes inside your rules.

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