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Workflow · Automation

Get a WhatsApp Alert When Your Ad Performance Drops

Time to first output: About 20 minutes to set up, then it runs continuously in the background with no further action needed.

Pranshu in ↗

Growth, GoMarble · Updated 2026-09-01 · 12 min read

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What it does?

An OpenClaw agent checks your Meta and Google Ads performance every 3 hours in the background and sends a WhatsApp message only when something actually breaks — no dashboard-watching, no scheduled script to babysit.

What you need

  • → Anthropic or OpenAI API key (for OpenClaw itself)
  • → GoMarble API key
  • → A WhatsApp account
  • → A Mac or Linux machine that stays on

First, install OpenClaw and connect it to GoMarble

OpenClaw is an open-source AI agent that runs on your computer 24/7. GoMarble MCP gives it live access to your Meta Ads and Google Ads data so it can check performance automatically and message you on WhatsApp when something needs attention.

1

Install OpenClaw

Open Terminal on your Mac (search "Terminal" in Spotlight) or your Linux machine and run the install command below. It takes about 2 minutes and opens the onboarding wizard in your browser at http://127.0.0.1:59062/.

curl -fsSL https://openclaw.ai/install.sh | bash
2

Set up your AI provider and connect WhatsApp

In the onboarding wizard, pick your AI provider (Anthropic Claude or OpenAI — Claude Sonnet is a good default), paste in your API key, and select a model. Then, in the Connectors section, select WhatsApp and scan the QR code to pair your phone. Send yourself a test message to confirm it's working. Confirm the daemon is running with `openclaw status` — if it says stopped, run `openclaw start`.

3

Set up GoMarble and get your API key

Go to gomarble.ai and sign up (it's free to start). Connect your Meta Ads account and/or Google Ads account in the GoMarble dashboard. In GoMarble's settings, find the MCP/API section and enable MCP access, then generate an API key and copy it.

4

Add the API key to OpenClaw, install the skill files, and test

Run the commands below in order: set your GoMarble API key as an environment variable, install the two GoMarble skill files, reload skills, then send a WhatsApp test message to confirm the connection.

This setup needs a Mac or Linux machine that stays on (occasional sleep is fine), a WhatsApp account, and about 20 minutes. No coding required — every command is copy-paste.

The setup commands

Run these in order after installing OpenClaw and setting up your GoMarble account — they add your API key, install the two GoMarble skill files, reload them, and test the connection over WhatsApp.

Lead-magnet prompt · free

# Add your GoMarble API key to OpenClaw
openclaw env set GOMARBLE_API_KEY=YOUR_API_KEY_HERE

# Install the skill files
mkdir -p ~/.openclaw/skills/gomarble-mcp
mkdir -p ~/.openclaw/skills/gomarble-monitor

curl -fsSL https://raw.githubusercontent.com/shared-gomarble/gomarble-skills/refs/heads/main/gomarble-mcp/SKILL.md \
  -o ~/.openclaw/skills/gomarble-mcp/SKILL.md

curl -fsSL https://raw.githubusercontent.com/shared-gomarble/gomarble-skills/refs/heads/main/gomarble-monitor/SKILL.md \
  -o ~/.openclaw/skills/gomarble-monitor/SKILL.md

# Then reload:
openclaw reload skills

# Test the connection — send this message to OpenClaw through your connected WhatsApp:
connect to GoMarble and show me my ad performance

What you get back

  • →
    Format: A standing background process, not a one-off report:
    • – No files — this is a standing background process, not a one-time script
    • – OpenClaw checks Meta and Google Ads performance every 3 hours against a 7-day baseline
    • – A WhatsApp alert is sent only when a threshold is breached: ROAS down 20%+ vs. the 7-day average, CTR down 15%+, spend 15%+ above expected daily pace, CPA up 25%+, or an active campaign spending with zero conversions for 3+ hours
    • – Each alert includes what happened, a likely cause, and a recommended action
    • – A fallback n8n workflow (JSON provided on the page) runs the same 3-hour check-compare-alert loop in the cloud and logs alerts to a Google Sheet
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Want this automated?

Run the prompt above every Monday morning automatically. GoMarble Agents don't just deliver the report (Slack / email / in-app) — they can execute the recommended changes directly in your ad account, too. Offload the whole recurring task and stop doing it manually.

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FAQ

What's different about this vs. just asking GoMarble questions in chat?
Per the page, this setup watches proactively — it checks every 3 hours on its own and only messages you when something crosses a threshold, versus a query-based setup where you ask and it answers.
What does it check for?
Five things: ROAS dropping 20%+ below your 7-day average, CTR dropping 15%+, daily spend running 15%+ over pace, CPA rising 25%+, or a campaign spending with zero conversions for 3+ hours.
Where do alerts show up?
WhatsApp — OpenClaw sends a message with what happened, the likely cause, and a recommended action.
Do I need to know how to code?
No — per the page, "You don't need to know how to code. Every command below is copy-pasteable."
What if OpenClaw's scheduler doesn't run reliably?
The page provides an n8n workflow JSON as a cloud fallback that does the same 3-hour monitoring loop.
Does this modify my ad accounts?
No — it only reads performance data via GoMarble MCP and sends WhatsApp messages; it doesn't change campaigns, budgets, or bids.
What do I need before starting?
A Mac or Linux machine that stays on, a GoMarble account with Meta and/or Google Ads connected, a WhatsApp account, and about 20 minutes.

Skip the prompt — let GoMarble do this for you.

Sign up, connect your ad accounts, and proactive ad monitoring runs on every account, every week, automatically.