Pet Ads — Best DTC Pet Brand Ad Examples
1 brand · 3,427 ads · 3,335 active · Top format: Image · Updated May 7, 2026
Pet brands leverage emotional pet-focused content, UGC from pet owners, and product benefit messaging to drive online pet food and supply sales.
Pet Advertising Overview
Ad Format Breakdown
Averaged across 1 pet brand, weighted by ad volume
Pet Brands
Top Pet Ads
Emotional Profile: Video vs. Image
GoMarble's AI scores every ad across 15 emotional dimensions on a 1–10 scale. Below: averages across 3,427 ads across 1 brand.
| Emotion | Video | Image |
|---|---|---|
| Nurturance | 7.2 | 7.0 |
| Security | 4.4 | 6.3 |
| Curiosity | 1.8 | 5.0 |
| Engagement | 2.6 | 4.8 |
| Esteem | 2.2 | 4.3 |
| Competence | 1.8 | 4.0 |
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Start Free TrialPet Advertising at a Glance
1 pet brands in GoMarble's ad library run a combined 3,427 ads, with 3,335 currently active. The category-wide format mix is 72% image and 28% video, weighted by ad volume. Top brands by ad volume: Chewy.
Dominant emotional drivers across the category: nurturance (7.1/10), security (5.2/10), engagement (3.6/10). Common opening hooks include lines like "Every time I leave the house, Juni acts like it's the end of the world.".
SHOP_NOW is the dominant CTA across pet ads. Video ads average 28 seconds. Brands run across facebook, instagram, audience network, messenger, threads.
Common Video Hook Patterns
Verbatim opening lines from pet brand video ads, categorized by hook style.
"Every time I leave the house, Juni acts like it's the end of the world."
"Fetch 20% off your first pharmacy order with code RX20..."
"Hey, can I help you? Yeah. How much are these at 65% off..."
"Let's face it, your dogs life is pretty easy."
Verbatim Ad Copy Samples
Excerpts from video ad transcriptions across 1 pet brand.
"Fetch 20% off your first pharmacy order with code RX20 and get great prices every day on meds your pet relies on to stay happy and healthy. Simply shop from home for Flea & Tick, Heartworm and more! Shop Chewy Pharmacy today"
"Hey, can I help you? Yeah. How much are these at 65% off think they're like 15 $15 yeah way too much money over what happened to Mr duck Okay we're getting one cheap toy from Chewy perfect Oh look at this Halloween is coming up your dog bed is getting kind of old Perfect out with the old in with the new"
"Every time I leave the house, Juni acts like it's the end of the world. But as soon As i'm back The little woman doesn't even acknowledge my existence Classic Yes flies are more entertaining"
"Let's face it, your dogs life is pretty easy. And Chewy Pharmacy can make it even easier by simplifying pep prescriptions How? Well contact your vet for any needed approvals and deliver right to your door"
"I use the Chewy app to get everything i need. Intruder alert! If ordering is really that easy, then im about to bankrupt my parents The Chewy App"
How this pet ad data is computed
Aggregate metrics on this page are computed from 3,427 ads across 1 brand in GoMarble's ad library. Format breakdowns are weighted by each brand's ad volume.
Emotional scores are produced by GoMarble's AI on a 15-dimension, 1–10 scale, then averaged across the brand sample. Hook patterns and verbatim transcriptions are sourced directly from video ad audio.
The library tracks 1.5M+ ads across 80+ countries. Active vs. inactive ad counts reflect Meta Ad Library snapshots taken at brand-page generation time.
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Frequently Asked Questions
What are the best pet brand ad examples?
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What ad formats do pet brands use?
What emotions do pet ads emphasize?
Which pet brands run the most ads?
Related guides for pet marketers
Editorial pieces that go deeper on the patterns showing up across pet ads.
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- ✓Creative analysis (hooks, emotions, content types)
- ✓Competitor research with pattern clustering
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- ✓1.5M+ ads tracked across 80+ countries
Data from GoMarble's AI — analyzing 3,427 ads across 1 brand. Tracking 1.5M+ ads across 80+ countries.
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